How To Price Chatbots For Business Clients



AI Summary

Summary: Chatbot Service Pricing

Introduction

  • Recurring question about pricing chatbot services on Connor’s YouTube channel and Discord.
  • Importance for both chatbot builders and businesses to understand pricing in the current “wild west” market.

Pricing Philosophy

  • Pricing should reflect the development effort and collaboration between businesses and builders.
  • Asking other builders for pricing advice is not ideal; businesses will determine the value of the solution.

Key Pricing Considerations

  1. Who are you?
    • Your positioning, previous clients, and perceived legitimacy affect pricing.
    • Authority is assigned by others based on your work and reputation.
    • Higher authority and reduced risk for the business can increase what you can charge.
  2. What can you build?
    • Your capabilities and the features you can add enhance value.
    • More features and development time justify higher charges.
    • Demonstrating expertise can also boost your authority.
  3. Who are they?
    • The business’s size, technical ability, and budget influence pricing.
    • Nonprofits and small businesses may require a setup fee and a monthly retainer.
    • Larger businesses with in-house devs may prefer a higher one-time setup fee and no retainer.
  4. What is your current caseload?
    • Limited availability allows you to be selective and potentially charge more.
    • Balancing supply and demand can influence pricing decisions.

Getting Started

  • Start by setting a price and adjusting based on market feedback.
  • Build and deploy chatbots, then engage with businesses to understand value.
  • Avoid free work; build demos and a portfolio to showcase capabilities.

Conclusion

  • There’s no one-size-fits-all answer to pricing; it’s determined by various factors and personal experience.
  • Focus on building and talking to businesses to establish your pricing strategy.
  • For businesses interested in chatbot services, Connor is open to inquiries.