The New AI Agency Model That Will Dominate 2025
AI Summary
Video Summary: AI Automation Agency Outlook for 2025
- Introduction:
- Liam Hotley from Morningside AI discusses the future of AI automation agencies.
- Focuses on market shifts and positioning agencies for success in 2025.
- Technology Adoption Life Cycle:
- Emphasizes understanding the technology adoption life cycle.
- Different groups adopt technology at different stages: innovators, early adopters, early majority, late majority, and laggards.
- Current Focus on Implementation:
- Agencies have been focusing on implementing AI for early adopters.
- The goal has been to profit from businesses willing to invest in new AI technologies.
- Shift to AI Transformation Partner:
- Agencies should aim to become AI transformation partners for businesses.
- This involves guiding businesses through AI integration, similar to how social media marketing agencies helped businesses transition to digital marketing.
- Four-Part Strategy for AI Transformation:
- Education: Inform businesses about AI, its benefits, and risks.
- Use Case Identification: Consult with businesses to identify how AI can be applied specifically to their operations.
- Implementation: Build AI systems for businesses and iterate for performance.
- Ongoing Optimization and Maintenance: Provide continuous support and improvements for AI systems.
- Scaling into 2025:
- Agencies can tap into the entire market by addressing different stages of technology readiness.
- Education can be offered for free to build trust, followed by paid consulting for use case identification.
- Implementation can be handled by the agency or passed off to development partners for a commission.
- Agencies can build a portfolio of AI software solutions to sell to other businesses in the niche.
- Conclusion:
- The market is still early in AI adoption, presenting a significant opportunity for agencies.
- Agencies should consider how to provide value at each stage of a business’s readiness for AI.
- The speaker expresses excitement for the potential growth in 2025 and encourages agencies to prepare for these changes.
Detailed Instructions and URLs:
- No specific CLI commands, website URLs, or detailed instructions were provided in the transcript.